Social Class & Demographic of my Product

I will be aiming my magazine at the social class group C2. I am going to due to the audience research that I carried out in order to understand my target audience. One of my questions was 'What is your annual household income?', this helped me determine the annual income of my target audience. By establishing the income, this gave me a rough idea as to the category in which each individual candidate entered. 27% of candidates stated their annual household income was between £20k and £30k. As the average annual income in Britian is £27k, I believe that this leads my target audience into the C2 social class. As I stated earlier, the majority of my target audience require jobs such as hairdressers, builders, or even personal trainers and as these jobs are not high paying jobs, more skilled and manual work, this leads me to the conclusion that my target is C2 on the demographics table.